Marketing Automation

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vtiger CRM provides Campaign Management, E-mail Marketing, Online Lead Forms, Product Management specifically useful for your organization-wide marketing requirements. The following outlines many of the marketing management features offered by vtiger CRM.

Campaign Management is an integral part of marketing and vtiger CRM offers a number of features to manage and monitor your marketing campaigns.

  • Manage organization-wide marketing campaigns
  • Track campaign effectiveness based on customer data
  • Execute personalized mass mailing campaigns for the campaigns

vtiger CRM supports E-mail Marketing functions as outlined below.

  • Manage mailing lists based on existing data related to leads, accounts, and contacts
  • Create HTML templates directly from the system
  • Send mass E-mail campaigns from the selected mailing lists

A number of Lead Management functions are provided in vtiger CRM to help in marketing efforts to your leads.

  • Capture leads directly from your Web site and transfer to vtiger CRM
  • Customize online lead form as per your organization requirements
  • Import leads from external sources, such as Web downloads, trade shows, seminars, direct mail, and other types of campaigns
  • Qualify leads to next stage based on information captured in lead details

vtiger CRM provides other marketing-related modules, such as Calendaring, Contact Management, File Attachments, etc. to help streamline your marketing efforts.

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